#SocialSkim: Apple's Social Video App, Facebook's Offers Upgrade, Plus 10 More Stories This Week
#SocialSkim: Apple's Social Video App, Facebook's Offers Upgrade, Plus 10 More Stories This Week |
This week's all about new trends and upgrades, with an unexpected player thrown into the mix. Apple grabbed social media headlines with chatter about its impending social video app, and Twitter upgraded its ad revenue model to attract YouTuber-like influencers to the platform.
We'll also fill you in on the new behavioral targeting soon to make Snapchat marketers by storm, share all we know about Facebook's big update to Offers, and let you in on five easy ways to boost the performance of your YouTube channel. Skim to stay in the know!
Apple reportedly working on a social video app
The initial Bloomberg report says the company's hardware business is slowing, and so it's looking more at its service offerings as a way to boost revenue.
The video sharing and editing app's release is set for some time in 2017, and it's believed to allow users to shoot, apply filters, and draw on media much like on Snapchat and Instagram Stories.
It might be integrated directly to Apple's iMessage or camera apps as the battle between mobile operating systems and social messaging apps heats up, with each trying to gain on the fact that young users' mobile usage revolves around their phone cameras.
open contoh marketing : http://www.marketingprofs.com/chirp/2016/30594/socialskim-apples-social-video-app-facebooks-offers-upgrade-plus-10-more-stories-this-week
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